Updated on December 29, 2021
In the 2021 work environment, sales demos continue to move online. There is little opportunity to have face to face product demos or sales meetings, in general, so teams have to adapt accordingly. Sales teams strive to spark a connection within their prospect and they are learning how to connect and engage with them, virtually.
The best remote sales practices include a participatory and interactive sales demo to keep the discussion lively and to mimic the warmth of an in-person experience.
Below are a 5 tips on how to incorporate more online interaction and deepen your prospect's engagement for a great demo.
1. Launch the product demo in a shared browser
Screen sharing is so 2020. A shared browser is a cloud-based browser that enables control to multiple participants. With RemoteHQ's Shared Browser, you can co-browse any URL. This makes the experience more interactive as your clients can move around the page and easily explore any site/deck you're sharing.
However, this is only if/when you want guests to have control and edit access - you can change the permissions of Shared Browser at any time. You can easily have different teammates take control and lead the conversation rather than awkwardly turning screen share on and off between everyone.
2. Take notes with a visible online notepad
Having accessible and visible notes during a meeting helps keep everyone focused and on task. Having an agenda on the screen helps guide the conversation and move it along at the right pace. It also lets everyone know what's coming up in the conversation. The notes app on RemoteHQ is quick to pull up and also saves into your session history, which you can send to all guests after the meeting.
Having a virtual whiteboard integration for group brainstorming is also a plus for an interactive sales demo.
Look for solutions with a Salesforce integration or your preferred CRM, that can automatically save and store meeting notes and other session artifacts with the CRM.
3. Encourage virtual hand raising during product demo
It's important to make sure your potential customers are able to ask a question and fully understand what you're selling.
With the emoji reactions feature on RemoteHQ and other sales demo tools, all participants can easily raise their hands virtually. When someone's hand is raised, there will be an ✋ icon next to their video tile and once they start speaking, the icon will automatically go away.
This way, there is no need to interrupt. Reactions make it clear when there is a question, so you can see who has questions and pause accordingly.
4. Insert demo videos
As a leave behind or a step in the product demonstration, a demo video has been proven to retain a prospect's attention better than text. It's more engaging and entertaining for the viewer to consume. On RemoteHQ, you can open up the YouTube app integration and play a video on a call. Or simply go to YouTube, Vimeo, TikTok, etc. on Shared Browser for a seamless transition.
5. Focus on the product demo
Turn on audio transcription or a video recording and let the product feature take notes for you. This allows you to focus on what is most important: making the sale. At the end of your sales demo everything that was said by all participants will be available to you. Easily copy and paste them into your CRM for a record of what happened. Throughout the demo, you can also sync your layout with everyone in the meeting whenever you move from different pages and apps - this important to keep clients on track and paying attention to what you want them to do.